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About Us

Who We Are.

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About Us

Who We Are

Our Marketing Group is your marketing group.

Today’s marketing landscape presents a confusing, highly complex and overwhelming situation. From offline marketing through to online marketing, businesses now face challenges on how to effectively maximise their marketing spend. Without the relevant experience and knowledge, businesses run the risk of not clearly identifying their target market, and as such, not seeing a positive ROI on their marketing efforts.

Our Marketing Group was launched in 2014 through the merger of Optimum Response and The Black Group to address the growing need for businesses to leverage the power of data analytics in their marketing efforts. Our extensive experience and industry knowledge allows us to provide our clients with superior results with a more insightful, result driven multi-channel marketing solution. From planning, execution and analysis, we take the burden off your marketing campaign and provide your business with maximum value.

Our Services

Our marketing group is your marketing group.

Our Services

What We Do..

OMG delivers impactful multi-channel marketing solutions that provide compelling insights and maximise your business advantage. With services ranging from data analytics, warehousing & distribution, event management and online marketing, OMG helps businesses better understand their target market’s full customer lifecycle.
Corporate - Commercial

Multi-channel Marketing

Multi-channel Marketing

Multichannel marketing involves the mix of online and offline channels to communicate with target markets. In recent times, more and more consumers are engaging and interacting with business and brands online, indicating the growing demand for businesses to to grown their online marketing channels. By employing traditional and modern marketing channels, we multiply our client’s investment through well-planned and tailored campaigns that reach the desired markets.

Corporate - Commercial

Warehousing & Distribution

Warehousing & Distribution

Our years of experience and advanced warehouse services allow us to complete any type of warehousing and inventory management requirement with speed, accuracy and efficiency. We also offer eCommerce order fulfilment processes which allow for a seamless integration with your current system. Alternatively, we can also set up a new eCommerce store that directly links to our in-house order fulfilment and shipping systems.

Corporate - Commercial

Pharma Marketing Support

Pharma Marketing Support

With an in-depth knowledge and over 20 years of experience of working in the pharmaceutical industry, OMG provides logistical support for managing medical meetings, managing responses from DM campaigns, PFP and PSP Programs and 1800 help line services.

We understand the importance of tracking and reporting and working within budget and have streamlined systems to manage this. Our understanding of privacy laws, data collection and maintenance, especially in the health care sector, takes high priority and coupled with our proven processes, we can assure our clients of a professional and compliant delivery of each and every project.

Corporate - Commercial

Data Analytics

Data Analytics

We use an advanced data analytics platform to delve deep into your data set to extract customer intelligence to shape your marketing strategy. We collect, organise and segment this data and deliver powerful customer insights to drive targeted campaigns across multiple channels By understanding exactly what your customers want, you can ensure your marketing messages are targeted, relevant and more likely to inspire a response.

We provide automated, robust reporting and analytical tools that are integrated across all segments to deliver on-demand, real-time reports. KPI’s and dashboards are configured to each individual user’s needs, and clients have instant access to the information that matters to help define and shape future strategies.

Detailed analysis.
Clear insights.
Proven Results.

Our Team

Our awesome founders.

team

Mandy Saad .

Position: Director

Skills:

With a strategically led, consultative approach, Mandy has worked closely with businesses to design, execute and continuously evaluate marketing programs for over 20 years.

team

Susan Turner .

Position: Director

Skills:

After heading The Black Group for 22 years, Susan brings with her a proud history of ensuring each project is managed effectively with a high level of professional service and quality.

Contact Us

Let's Communicate and say hello.

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Contact .

Feel free to contact us via phone at +61 2 8848 5500 or via email by using our contact form on the left. We will then get back to you within 2 business days.

Address

Unit 5B, 6 Boundary Road Northmead, NSW 2152 Sydney, Australia

Phone

+61 2 8848 5500

Email

info@ourmarketinggroup.com.au